3 Keys for Securing Repeat Business

3 Keys for Securing Repeat Business

Here are some numbers: if you increase customer retention by 2%, this has the same effect as decreasing your costs by 10%. Did you know that retaining existing customers lowers your cost? It costs 6 times more to reach a new customer than to keep present customers. So...
Business Tips: How to Network Like a Pro

Business Tips: How to Network Like a Pro

Being able to grow your business by networking will only work if you understand the basic principles and you connect with the right people who can put you in a better position to meet new clients. This might sound easier said than done, but if you can connect with the...
How to Write a Blog When Your Industry is Dull

How to Write a Blog When Your Industry is Dull

With social media exploding all over the internet, it is certainly in your company\’s best interest to have a business presence on a few of those platforms. The one problem that many companies experience though is that they are simply not in an interesting...
How to Do Business Networking on Facebook

How to Do Business Networking on Facebook

Creating a business plan often involves strategies that are adjusted and updated as different opportunities to attract new customers and leads are discovered. One such opportunity that is becoming part of many business marketing strategies is Facebook networking. Your...
Social Selling: The Eloqueen

Social Selling: The Eloqueen

Social Selling (AKA Sales 2.0) is a type of sales that is born in social media and is nurtured through other vehicles, like email, meetings, phone calls, etc. Some people like SS, while some people don’t. In this post, I’m going to take a look at Jill Rowley,...